DivX ® is a video codec created by DivX, Inc. (formerly DivXNetworks, Inc.), regarded for its ability to compress lengthy video segments into small sizes while maintaining relatively high visual quality. DivX uses lossy MPEG-4 Part 2 compression, where quality is balanced against file size for utility. It is one of several codecs commonly associated with ripping, where audio and video multimedia are transferred to a hard disk and transcoded. As a result, DivX has been a center of controversy because of its use in the replication and distribution of copyrighted DVDs.
Many newer "DivX Certified" DVD players are able to play DivX encoded movies, however, "DivX" is not to be confused with "DIVX", an unrelated attempt at a new DVD rental system employed by the US retailer Circuit City. Early versions of DivX included only a codec, and were named "DivX ;-)", where the winking emoticon was a tongue-in-cheek reference to the failed DIVX system.
MP3 is a compression format. It provides a representation of pulse-code modulation-encoded (PCM) audio data in a much smaller size by discarding portions that are considered less important to human hearing (similar to JPEG, a lossy compression for images).
A number of techniques are employed in MP3 to determine which portions of the audio can be discarded, including psychoacoustics. MP3 audio can be compressed with different bit rates, providing a range of tradeoffs between data size and sound quality.
In terms of the MPEG specifications, AAC (Advanced audio coding) from MPEG-4 is to be the successor of the MP3 format, although there has been a significant movement to create and popularize other audio formats. Nevertheless, any succession is not likely to happen for a significant amount of time due to MP3's overwhelming popularity (MP3 enjoys extremely wide popularity and support, not just by end-users and software but by hardware such as DVD and CD players).
Windows Media Video (WMV) is a generic name for the set of proprietary streaming video technologies developed by Microsoft. It is part of the Windows Media framework.
WMV is not built solely on Microsoft in-house technology. From version 7 (WMV1), Microsoft has used its own non-standard version of MPEG-4 Part 2. The video stream is often combined with an audio stream of Windows Media Audio. WMV files are played by players such as MPlayer or Windows Media Player, the latter being only available for Microsoft Windows and Macintosh systems. Many third-party players exist for various platforms such as Linux that use the FFmpeg implementation of the WMV codecs.
Raw WMV video is packed into an AVI or Advanced Streaming Format (ASF) container. The resulting files may be named .avi if it is an AVI-contained file, or .wmv or .asf if it is an ASF file, but .wmv files are to be ASF files with audio/video content only.